How Transformative Business Model Renewal Leads to Sustained Exploratory Business Model Innovation in Incumbents: Insights from a System Dynamics Analysis of Case Studies

Matheus FrancoVinicius MinatogawaRuy Quadros2025-05-222025-05-222023jz000180-0060https://tustorage.ulb.tu-darmstadt.de/handle/tustorage/37608600How Transformative Business Model Renewal Leads to Sustained Exploratory Business Model Innovation in Incumbents: Insights from a System Dynamics Analysis of Case StudiesArticlehttps://doi.org/10.3390/systems11020060