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Leading Role of Big Data Analytic Capability in Innovation Performance: Role of Organizational Readiness and Digital Orientation

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Leading Role of Big Data Analytic Capability in Innovation Performance: Role of Organizational Readiness and Digital Orientation
(MDPI AG, 2023) Rima H. Binsaeed; Adriana Grigorescu; Zahid Yousaf; Elena Condrea; Abdelmohsen A. Nassani

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