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MDPI AG
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Systems
2023
Exploring the Relationship between Host Self-Description and Consumer Purchase Behavior Using a Self-Presentation Strategy
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Exploring the Relationship between Host Self-Description and Consumer Purchase Behavior Using a Self-Presentation Strategy
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pdf
Authors
Yan Yan
Baozhou Lu
Tailai Xu
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Exploring the Relationship between Host Self-Description and Consumer Purchase Behavior Using a Self-Presentation Strategy
(
MDPI AG
,
2023
)
Yan Yan
;
Baozhou Lu
;
Tailai Xu
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https://tustorage.ulb.tu-darmstadt.de/handle/tustorage/39073
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systems-11-08-00430.pdf
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